Knowledgebase
Letter Template - Create a CMS System
Posted by Graham Strong on 04 November 2008 05:34 PM
Clients appreciate it when you touch base with them every once in a while. Its nice just to say hello, but its even nicer if you get some work from it as well!

DMXReady is developing a series of emails you can use to contact your clients about specific projects. You can use these emails as-is (just fill in your own details) or modify as you like.

The following email is for contacting your client(s) about upgrading their current website to a full CMS system. The idea is that you can purchase the DMXReady Website Kit or Site Engine Manager, install it for them, and create a unique design. You make money by marking up the application cost to compensate you for your time and work, and/or by creating their original design.

Remember, you can outsource any advanced customization to DMXReady, in effect increasing the number of services you now provide.



Hello [CLIENT NAME],

Haven't  heard from you in a while “ I hope all is well!

You may have heard about content management systems or CMS. I wanted to bring it to your attention because I think you might benefit from this type of website.

Essentially, a CMS website gives you the option of updating your own content using any web browser like Internet Explorer, for example. All you have to do is log into a simple Admin page, make the change, and save it. Your website will be instantly updated! Best of all, anyone in the office can use it, not just the tech person. That means information like calendar events, news, etc. can be posted faster without waiting for someone to upload the change.

I can show you some demos to help you get a better idea of how it would work for you. Once we have a generic system chosen, I can put it together with a new design or even build it into your current design, if you prefer. Pricing can be quite reasonable, especially considering how much time and money your office could save by managing the website themselves.

Anyway, call or email me if you are interested in finding out more about it, and I can show you exactly how it will work for you.

Hope to hear from you soon!

[Your Name Here]


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